AUANI vs. Popmenu: What the Add-On Fees Actually Cost

Popmenu's base plan doesn't include online ordering at all. Here is what the add-on and its guest-paid fee actually cost next to AUANI's included ordering.

Popmenu markets itself primarily as a restaurant website and marketing platform, an interactive menu, AI-driven marketing, reservations, and reputation management. Online ordering is a genuinely separate add-on, not part of the base plan, and it carries its own guest-paid per-order fee on top of the software cost.

What Popmenu Actually Offers

Popmenu's core product is a restaurant website with an interactive, searchable menu, AI-generated marketing campaigns across email, SMS, and social, an AI phone host, and reservation and reputation management, all bundled into its base software plans.

  • Starter: $179/mo, Essentials: $299/mo, Premier: $499/mo (roughly 10% off if paid annually)
  • Interactive website with an SEO-indexable menu
  • AI-generated email, SMS, and social media marketing
  • 24/7 AI phone answering and reservation management

What Popmenu's Online Ordering Add-On Actually Costs

Online ordering itself is not included in any base plan. It's a separate add-on running roughly $50 a month, plus a $1 per-order fee charged to the guest at checkout. Catering orders carry an additional 3% fee on top of that. Each additional location adds roughly $300 a month to the base software cost.

Cost Line Rate or Price
Base software plan $179 to $499/mo
Online ordering add-on ~$50/mo
Guest-paid per-order fee $1 per order
Catering fee 3%
Additional location ~$300/mo

What AUANI Offers Instead

AUANI's Free tier costs $0 a month with no setup fee and a 10% marketplace fee, with online ordering included by default, not as a separate add-on, alongside pickup, dine-in, real courier delivery, loyalty, and POS sync.

The Monthly plan is $300 a month, drops the marketplace fee to 5%, and adds a fully hosted website, a 0% direct ordering widget with no guest-paid per-order fee, the full Google visibility suite, and menu analytics.

Side by Side

Feature Popmenu AUANI
Cheapest monthly price $179/mo (Starter, ordering not included) $0/mo (Free, ordering included)
Online ordering included in base plan No, ~$50/mo add-on Yes, on every tier
Guest-paid per-order fee $1 per order None
Free permanent tier No Yes
Additional location cost ~$300/mo $100/mo

A Worked Example

A restaurant on Popmenu's Essentials plan at $299 a month adds online ordering for another $50 a month, bringing the software cost to $349 a month before a single order comes through. At 600 online orders a month, the guest-paid $1 per-order fee adds $600 that guests pay on top of their food total, money that never touches the restaurant's books but does sit on every receipt and can quietly depress average order value as guests notice the added line item at checkout.

The same restaurant on AUANI's Free tier pays $0 a month in software costs and a 10% marketplace fee on orders placed through the AUANI marketplace, with no separate per-order charge added to the guest's total. Moving to the Monthly tier at $300 a month drops the marketplace fee to 5% and adds the 0% direct ordering widget, meaning orders placed through the restaurant's own hosted website carry no fee to either the restaurant or the guest at all, a structure Popmenu's ordering add-on does not offer at any tier.

An Honest Case for Choosing Popmenu Anyway

A restaurant whose biggest need is an AI-driven marketing engine, automated email and social campaigns, an AI phone host, and reputation management, has a real reason to consider Popmenu, since that's genuinely its core strength rather than an afterthought.

A restaurant that already has a satisfactory online ordering setup elsewhere, and simply wants a better website with built-in marketing automation and reservations layered on top, can treat Popmenu as a website-and-marketing purchase rather than an ordering purchase, in which case the $1 per-order fee never becomes relevant since ordering stays with whatever system is already in place.

Best For

Popmenu suits a restaurant that wants an all-in-one AI marketing and website platform and is comfortable paying separately for online ordering as an add-on. AUANI suits a restaurant that wants online ordering included from the start, a free permanent tier, and no guest-facing per-order fee.

Frequently Asked Questions

Does Popmenu include online ordering in its base plans?

No, online ordering is a separate add-on costing roughly $50 a month, on top of the base software plan.

Does Popmenu charge guests directly for online orders?

Yes, a $1 per-order fee is charged to the guest at checkout on Popmenu's online ordering add-on.

Is AUANI's online ordering an add-on too?

No, online ordering is included by default on every AUANI tier, not sold separately.

Does AUANI charge guests a per-order fee?

No, AUANI does not add any guest-paid fee at checkout, on the marketplace or through its direct ordering widget.

What is the cheapest way to start on AUANI?

The Free tier, at $0 a month with a 10% marketplace fee, no setup fee, and online ordering included.

Does the Popmenu per-order fee show up on the guest's receipt?

Yes, it is added as a separate line item at checkout, similar to a service fee, which some guests notice and factor into whether they order again online.

For the full picture against every platform in this series, see the master fee comparison table. For more on hosted websites and direct ordering, see the Restaurant websites & direct ordering guide.

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Is AUANI worth $300/mo?
Plug in your own numbers. Grounded in what you're actually paying today, not a best-case guess.
Free: 1 location, 10% fee — delivery, loyalty, POS sync, and reviews included, but no website, widget, or Google visibility tools. Monthly: $300/mo, 5% fee, everything unlocked at your first location. +Locations: $100/mo per added location — the moment you're at 2 or more, your fee drops to 3% across the whole account.
Total online orders / mo100
20300
Average order value$28
$10$80
Locations you run1
110
Current third-party commission27%
15%35%
Orders you could realistically shift direct30%
0%80%
Direct orders / mo
90
moved off marketplace apps
Commission kept / yr
$0
from orders going direct at 0%
Marketplace fee rate
10%
based on your location count
Plan cost / yr
$0
subscription, your locations
Total AUANI cost / yr
$0
plan cost plus marketplace fees
Net kept vs. today / yr
$0
vs. paying today's rate on every order

Baseline = all monthly orders × 12 × average order value × today's third-party rate.
Commission kept = direct orders × 12 × average order value × today's third-party rate (0% on these once your widget is unlocked).
Marketplace fee rate = 10% on Free; on Monthly, 5% at 1 location, dropping to 3% across the whole account the moment you add a 2nd (+Locations, $100/mo each).
Delivery, loyalty/POS sync, and reviews ship on every plan and don't change these numbers — only fee rate and plan cost do.
Net kept = baseline minus (plan cost + marketplace fees on remaining orders).

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